Don't use that tone with me CMYK image, a disagreement between color charts

Don’t use that tone with me!

Choosing a color palette for your project is one of the most important choices you will have to make.  Whether you’re creating a flyer, promotional mail, retractable banners, or a giant billboard, customers are most likely to be captivated by the color.  Based on a market study, color can boost brand recognition by 80%.  Color…

American Flag hanging from top of ladder truck over the Post Road in Darien CT

It’s time for the Noroton Fire Department’s Annual Block Party!

  The Noroton Fire Department is a 100% volunteer fire department that has been serving the Darien community since 1896.  Although they receive a small operational budget from the town, NFD thrives through generous contributions from the local community.  Impression Point is proud to be NFD’s professional printing partner and to help with their fundraising efforts, including:…

Custom printed pad

Customer Spotlight: M Milestones

Personalized. The shopping experience at M Milestones in New Canaan, CT has always been a highly personal experience.  Everything speaks to making it your own as you wander around the beautiful displays of stationery, thank you cards and gifts.  Their new web site is no different and provides a visual gallery of personalized paper products…

Horizons at GFA brochure

Customer Spotlight: Horizons at Greens Farms Academy

The Horizons Student Enrichment Program at Greens Farms Academy’s mission is to improve educational outcomes for K-12 students in the Bridgeport school district. Horizons programs have transformed the students futures by providing experiences that improve academic performance, build confidence, raise aspirations and instill a life-long love of learning. Building a successful program like Horizons at…

Kids holding Moving with Math text books

Customer Spotlight: Moving with Math

In 1980, Math Teachers Press developed the manipulative based Moving with Math Learning System to provide targeted intervention for students in grades pre-K through high school. The success of their program quickly carried them into school districts across the country and they were faced with the challenges of customizing and printing their marketing materials and…

Bikers riding in the CT challenge bike fundraiser

Customer Spotlight: Going the Extra Mile

It took less than a few seconds of watching this video for us to get up and get moving to support the CT Challenge once again this year. The CT Challenge came to Impression Point seeking to strengthen their event grass roots marketing while motivating participants to get up, get out and ride to support cancer survivorship.…

Simply Gardens Brochure

Customer Spotlight: Simply Gardens

Simply Gardens, a locally based specialty horticulturist, installs and maintains container and vegetable gardens using sustainable healthy harvests. Simply Gardens was looking to grow their client base through direct mail marketing. However, they were faced with four key challenges: 1. How to identify the target audience 2. Where to procure the addresses 3. How to design…